The Conjuring 2 trailer analysis

The trailer begins showing the company who made the film which is Warner Bros which tells the audience that the film has had a lot of money spent on it. After there is a creepy voice saying "this is my home" which conforms to the stereotype of strange voices in a horror film. This scene is being filmed from a birds eye view and gets closer to the table throughout the scene, which creates tension for the audience as they are thinking that something may jump out at them. When the tape got paused the camera straight away goes to the priest which is another stereotype in a horror film. The priest mentions that the voice on the tape is an 11 year old girl however the voice sounded like a man. At this point the audience are thinking there is a possibility that the girl was possessed which conforms to the stereotype of a demon or spirit being featured.

After this scene strange music begins to play in the background which is another stereotype of a horror film. Then comes a dark screen saying 'the true files of Ed and Lorraine Warren'. Whenever this shows in a horror film trailer people want to go and see it as they can't believe something like this can ever happen. Afterwards there is a scene with a group of investigators and two of the children and one of the investigators asks Janet if she is okay, in which she replies "stop calling me Janet" in a demonic voice which conforms to the stereotype of a demon possessing someone. A few seconds later Janet is shown in her bedroom when all of a sudden crosses begin to turn upside down which means a demon is there. At this point the audience is feeling tense and don't expect someone to jump out which it does.

Towards the end of the trailer a range of jump scare scenes are shown which keeps the audiences attention. At the end of the trailer a scene is shown where Lorraine is in front of a mirror and a lady dressed in black is behind her but when she turns around the lady is gone. But when Lorraine turns back the lady jumps out on her.

A range of camera angles are used throughout the trailer such as a birds eye view, medium shot, close ups, long shot. Mise-en-scene is used for the location which is the family's house, costumes are old fashioned, props used are the tape recorder which is used during the first scene. The use of editing is quick as most scenes are only between 3-5 seconds long but a few are a little bit longer. From the trailer we find out that the family is possessed and that Ed and Lorraine are there to help them.